UX
What’s my story?
Back in 2002, the internet was a wild frontier of Yahoo GeoCities and scrolling text marquees. That same year, I started hand-coding websites and became a webmaster. Two decades on, I lead UX on AI products at enterprise scale.
Accelerated by AI
The best solutions come from framing the problem correctly. I ask the right questions first, so a product works for the people using it and makes sense for the company paying for it
Now my process is evolving. I build AI agents that strip the mechanical work out of design, from research through to developer handoff, and I prototype in code rather than in design tools. The decisions stay human. The AI removes the distance between them.
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I can lead product teams through the design journey from a rough wireframe to a finished high-fidelity design.
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I build stories of our users, and I take the time to understand everything there is to know about the target personas. I test and validate my designs with usability testing software like Maze and Usability Hub (Lyssna).
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Design is a collaborative process, and I have experience running workshops to bring everyone together. My workshops are often a whiteboard session, exploring the product vision, business goals, technical challenges and release milestones.